I think that this picture demonstrates great use of Facebook as a medium for advertising within a social network. Here Rob Zombie promotes himself both as a musician as well as building publicity for his upcoming film release of his new film Lords of Salem. I think that this sort of advertising works really well on Facebook because the only people who are going to see it are people that have liked the page, therefore it only shows up for people who are already fans of Rob Zombie's work. This style of advertising isn't designed to draw in new fans, however it is a great way of advertising to preexisting fans.
A person that sees either one of these posts may be convinced to buy:
A) A ticket to see Lords of Salem when it comes out
B) A ticket to see Rob Zombie live on tour
C) CDs or MP3s in order to familiarize themselves with his music before they see him live
All in all, I think that Facebook is an excellent place for bands to advertise to their fans and I think that Rob Zombie does an excellent job with reaching out to his fans through social networking via Facebook.
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