Sunday, December 9, 2012

Final Project

So for my final paper in my New Media and Marketing class, I'm thinking about how the French Heavy Metal Music festival, Hellfest market themselves in order to drum up publicity and sell tickets for the festival through both Facebook and their website.

I was also thinking about maybe doing the same thing with Casa Nueva.

4902's Next Top Module!

My vote goes to Module 4 - The Dot Com Bubble

Because the Dot Com bubble happened when I was but a wee child, I'd never really heard about it. I think it's an interesting tidbit of history to know about. Not only because of the huge impact it had on several businesses, but as with any good history lesson, serves as a reminder of what can happen when you don't look before you leap.

With technology advancing and changing so rapidly, I think it's important for businesses to thoroughly investigate new ventures and plan how they intend to market themselves and make a profit before they say "Hey! Check this hip new thing out, it's really cool. We've got to get us a piece of this action" and throw a bunch of their money at it.

Be smart people! Don't burst your bubble.

End of the Semester Mid-Semester Review

Ok so this blog post was intended to be a mid-semester review of the New Media and Marketing course. Obviously, since it's final's week it's going to be an end of the semester review of the course :P

Being that I'm an Audio Production major, when I first heard that I'd have to take a media management class I whined and complained and just wasn't looking forward to it at all. It's probably important to know how to make yourself marketable in the media industry, but I figured I could just wing it.
As it turns out, I wound up finding the class really interesting and relevant especially when it comes to marketing myself and looking for jobs. I liked learning about different business strategies and all the various approaches to online marketing. Once you have a professional website up, people are going to see it and will be able to access it constantly. If that's what you're going to have up to represent you as a professional so you'd better make it good. You're going to want people to want to hire you.

The most valuable thing I have taken from this class, are pointers on how to do that and for that I am grateful.

Overall, I thought the class was really well organized and that the work load was fair. There's not really anything I could suggest to improve the class. I think you nailed it, Shanshan.